Social Media Marketing in Pakistan

Astounding Social Media Future in Pakistan

There are various people belonging to different age groups are utilizing Social Media as their primary medium for many purposes. Some of the most captivating and productive social media websites comprises of Facebook, Tweets, YouTube, MySpace and many others. Interestingly the most popular frequent users of these social networking websites are the youth of Pakistan.

A Beginning towards Success

Many businesses whether they are small or big have started marketing their services and products effectively with the help of social media and they have been successful in driving out the best results. But still there is a long way to go as it’s just a nip in the bud. Social Media industry of Pakistan has yet to achieve a landmark as it’s just a beginning and I see an extremely bright and alluring future of Pakistan in this specific industry. There are several big names that have properly utilized social media to capture their target audience in an effective manner.

Photo courtesy: http://shahryarkhan.com/

Photo courtesy: http://shahryarkhan.com/

Pivotal for Better Results

Social Media is widely used by the youngsters of Pakistan and they are pretty much smart to use these websites. Social Media has become one of the most pivotal parts in making up a marketing strategy for any kind of business. Days are gone when businesses used traditional ways to capture their intended audience. Now most of companies and brands have adopted this medium to achieve what they are looking for.

There are some of the dominant and familiar brands who are magnificently using social media websites in Pakistan such Shan Masala, PTCL, Wateen, a glamorous industry of fashion as Deepak Parwani, HSY and many others. But what I see is that these people are still not making the most out of this platform as compare to others internationally.

 A Change is yet to come!

Many political leaders can be found using social media for creating a huge impact on their target audience. So, if our politicians are taking a complete advantage then why shouldn’t we? We have a numerous small or big companies and brands which can create a huge impact on country’s progress if they start implementing social media in making marketing strategies.

I want to draw the attention of all internet users specifically those who belong to the field of marketing towards this amazing platform. Start using it, you will feel the difference!

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Also Read: Pakistan deepens Facebook user base with over 20 million users!